A variety of Payment Options are included
There are soo many ways your customers can pay. The most frequent ones are PayPal, BACs and cash on delivery but the website will support a huge number of payment gateway modules so customers will never have to leave your website to pay for their order.
User Login and Order Tracking
When your customers want to buy from your website, they will need to create an account. The website can remember their billing and shipping address as well as track previous and current orders.
Custom Coupon Codes
A great way of attracting potential customers is to create coupon/discount codes. You can create as many as you want that will provide different outcomes such as 10% off for new customers. You can also restrict certain products and single-time users.
Various Shipping Options Available
If you offer a delivery service, the website will take care of this for you. You can set up custom delivery options such as free delivery if they spend over a certain amount or a % off.
Built-in Product Review System with Star Ratings
Now days reviews are very important. Word of mouth is the best (imho) advertising channel there is. Customers who have purchased your products can leave a review on the product. Of course you can specify what reviews you would like to show
Product Options & Related Products
Your products might be bespoke and require users to select different variations, such as size and colour. The e-commerce website will allow you to set up as many different variations that your product needs.